Visionpoint recently provided consultancy, design, installation and maintenance services for Wilko’s latest flagship concept store in Lakeside Thurrock. Working for a close agency partner Visionpoint installed an Ultra Slim Bezzle video wall together with LGs high bright shine-out (windows out) screens to face in to the high ambient light concourse. Utilising the agency's proprietary CMS system Wilko are now able to show a vast array of strategic digital messages both instore and facing the busy Lakeside thoroughfare. Quividi audience measurement is also strategically utilised to assess the impact of the new digital offering, providing crucial customer statistics.
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